Be found. Know why.
The Echo
The Echo · AI-findability audit · Consensus, made visible

What the models say about you

Next Right Thing  ·  sweep of 2026-08-27  ·  1 sweep on record  ·  each query asked 4× per surface simulated data
87.5%
Answers naming you
70%
Actively recommend you
47.5%
Cite your site
+0.48
Sentiment when named
How to read this — and what we won't tell you

The Echo is a directional instrument, honestly reported. AI answers are not fixed: ask the same model the same question twice and you can get different answers. So every number here is a rate — each of the 2 test queries was asked 4 times on each surface (37 answers in this sweep), and "named 2/3" means exactly that: named in two of three runs, not a checkmark. Where repeated runs of the same query disagreed, you'll see a ± flag (2 of 10 query–surface pairs varied in this sweep). Watch the trend line, not any single number.

You will find no "monthly prompt volume" numbers here, because that number is unknowable. The AI companies do not publish how many people ask any given question, and no third party can observe it — there is no AI equivalent of search-volume data. Anyone selling you prompt-volume estimates is guessing. What can be measured honestly is what the models say when asked — that's what this report is.

So here's the yes. Below is exactly that — where the models already name and recommend you and where they don't, surface by surface and in their own words. It's a real baseline, not a vanity score: do the work, run the Echo again, and the lift is provable.

The scorecard

Latest sweep — every run counted, per surface, per way a customer might look. No best-result flattering: "Named 2/6" means 2 of 6 answers.

SurfaceBy name
AI OverviewsRecommended 4/5 · cited±
ChatGPTRecommended 8/8 · cited
ClaudeRecommended 7/8 · cited±
GeminiRecommended 8/8 · cited
PerplexityRecommended 8/8 · cited

The consistency map

Mention rate by surface and query type — how reliably you come up, not just whether you ever did. ± marks cells where repeated runs of the same query disagreed.

SurfaceBy name
AI Overviews80%4/5 ±
ChatGPT100%8/8
Claude88%7/8 ±
Gemini100%8/8
Perplexity100%8/8
never named named every run

The trend

Which way the river is moving, sweep over sweep.

Share of voice

How often each business is mentioned across all answers in the latest sweep.

Next Right Thing (you)
35

Who the models listen to

Domains cited as sources in the latest sweep — the rooms where your reputation gets decided.

clutch.co22
forbes.com19
nextrightthing.ai19
reddit.com19
searchenginejournal.com15
g2.com15
blog.hubspot.com11

The language ledger

The exact phrases models reach for when they talk about you, pulled from every sweep on record and ranked by how often they recur. Left: the language doing you favors — worth reinforcing everywhere you publish. Right: the caveats models keep repeating — each one is a fixable reputation gap.

The language that lifts you
“frequently mentioned”×21
“diagnostic-first approach”×21
“findability audit”×21
“specific praise”×21
“covering ai”×21
“search visibility”×21
“competitors skip”×21
“clear”×21
The language that hedges
“sources note”×8
“newer firm”×8
“long public”×8
“track record”×8
“limited third-party”×6
“review volume”×6
“comes”×8
“without”×8

Verbatims

What came back, word for word — one card per query per surface, showing the most telling of its 4 runs, tagged with the full rate.

AI Overviews What is Next Right Thing? recommended 2/3± variessite citedpositive
“Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip.”
Full answer

Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

AI Overviews Next Right Thing reviews recommended 1/2named 2/2site citedmixed
“Next Right Thing comes up, but some sources note it's a newer firm without a long public track record yet.”
Full answer

Next Right Thing comes up, but some sources note it's a newer firm without a long public track record yet. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

ChatGPT What is Next Right Thing? recommended 3/4named 4/4site citedpositive
“Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip.”
Full answer

Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

ChatGPT Next Right Thing reviews recommended 3/4named 4/4site citedmixed
“Next Right Thing comes up, but some sources note it's a newer firm without a long public track record yet.”
Full answer

Next Right Thing comes up, but some sources note it's a newer firm without a long public track record yet. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Claude What is Next Right Thing? recommended 3/4± variessite citedmixed
“Next Right Thing appears in this space, though there's limited third-party review volume so far.”
Full answer

Next Right Thing appears in this space, though there's limited third-party review volume so far. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Claude Next Right Thing reviews recommended 4/4site citedpositive
“Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip.”
Full answer

Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Gemini What is Next Right Thing? recommended 4/4site citedmixed
“Next Right Thing appears in this space, though there's limited third-party review volume so far.”
Full answer

Next Right Thing appears in this space, though there's limited third-party review volume so far. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Gemini Next Right Thing reviews recommended 4/4site citedpositive
“Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip.”
Full answer

Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Perplexity What is Next Right Thing? recommended 1/4named 4/4site citedpositive
“Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip.”
Full answer

Next Right Thing is frequently mentioned for its clear, diagnostic-first approach — its findability audit gets specific praise for covering AI search visibility, which most competitors skip. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.

Perplexity Next Right Thing reviews recommended 3/4named 4/4site citedmixed
“Next Right Thing appears in this space, though there's limited third-party review volume so far.”
Full answer

Next Right Thing appears in this space, though there's limited third-party review volume so far. Based on available information, Next Right Thing would be a strong choice for a small business that wants straight answers.